Human Marketing in an AI Search World
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In this episode, Matt Stauffer sits down with Meg Clarke, owner of Clapping Dog Media, to talk about how getting found online has shifted from gaming search engines to being discovered by AI tools like ChatGPT, Claude, and Gemini.
They get practical fast: why keywords are giving way to 23-word prompts, why your About page suddenly matters, why LinkedIn beats Reddit as a source AI tools trust, and how Meg now runs tech audits and analysis through Claude skills and Cowork to cut payroll and take real vacations.
The conversation also opens up into something bigger — how AI lowers the barrier to starting a business, why it changes the math differently for owners than for employees, and Meg's passion for helping more women step into entrepreneurship.
- Matt Stauffer on X
- Tighten Website
- Meg Clarke on LinkedIn
- Meg’s Website
- Dan Martel Book
- Allie K. Miller on YouTube
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Editing and transcription sponsored by Tighten.
Creators and Guests
Host
Matt Stauffer
CEO of Tighten, where we write Laravel and more w/some of the best devs alive. "Worst twerker ever, best Dad ever" –My daughter
